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Hi there, my name is Cecilia and I am a strategic designer, problem solver and tea lover. 

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Throughout my professional career I have worked in advertising agencies, creating, developing and coordinating campaigns for well-known international companies. I studied my Masters degree in Design Thinking and Trends Research in Barcelona. It's been five thrilling years since I started my own branding studio, where I specialize in collaborating alongside my clients by helping them to identify their brand goals, communication challenges, and core values in order to co-create compelling and sophisticated brand identities that are truly appealing for their audiences.

 

I have the fortune of living in Mexico City whilst traveling to different corners of the world, learning from culturally rich thriving environments that have allowed me to partner with various global and remote clients around different countries, such as USA, Spain, Portugal, Colombia and Mexico.

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It would be great to meet you and work together!

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Thanks. We keep in touch!

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Let’s take a pause to observe what really matters.

 

In this selfish reality, we have forgotten the basic element of design:

the people around us.​

 

People, their behaviors and needs, should always be the core of innovation.

We must apply a human centered approach to generate sustainable brand experiences and

to develop business strategies as partners.

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Driven by immersion,

co-creation and no complication, let’s look through the mirror of empathy to remember the basics. Because

básico works.

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© 2021 by Cecilia Rivera. All designs, images and photographies featured are intellectual and creative property of basico-works.

None of them should be copied, used or reproduced for any purpose.

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